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New Bold is 'no game changer'Research in Motion's soon-to-debut Bold is "strong" but no "game changer" according to a product analysis from Citi Investment Research. Analyst Jim Suva, who isn't available for an interview this week according to Citi Group corporate communications, likes what he sees with the Bold, the latest BlackBerry due out from RIM anytime. Well, at least when there are no 3G network glitches in sight, apparently. Suva spent 12 hours putting the Bold through a bunch of tests that included various network configurations, and application uses from email to movie watching to drop and water spill tests. Here's what he likes:
Here's what he doesn't like:
Overall: In summary we are positive on the Bold (strong product but not a complete game changer) and we believe it will appeal to business users especially those who travel internationally but less so to consumers given its likely high price (Rogers $399). Here's my take: [[note very unofficial since I haven't seen the Bold] RIM apparently went back to its roots after reaching out consumers with its last few devices, which is likely a smart move given how Apple keeps trying to reach for that enterprise gold smartphone ring. Yes, I know it's hard to improve on excellence, but as my college coaches always said, there's always room to improve. So what is with the 2MP camera? I mean, I have that on my phone and believe me when I say I have a no-name phone and it's not very smart. Also consider the fact that Web rumors claim Motorola's coming out with a 8 MP camera in a few months. 0 TrackBacksListed below are links to blogs that reference this entry: New Bold is 'no game changer'. TrackBack URL for this entry: https://swarm.jupitermedia.com/mt-tb.cgi/4622 |
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