Luxurious and sweet, chic, sleek and pink, and of course elegant and worldly. All espouse the virtues of women, or possibly even one woman. Think again.

Those phrases and words are being used to describe the virtues of Verizon's wireless devices in its marketing gimmick for lover's day, February 14th.

"From fun and flirty, to chic and sophisticated, Verizon Wireless has an assortment of wireless treats in an array of say-it-with-love colors this Valentine's Day."

Color me azalea blue, or green with nausea but I just think marketing stretches a bit too far sometimes.