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What Jerry Yang's memo didn't say

So maybe Yahoo will get a sale of itself after all, now that Jerry Yang has agreed to step down after the media portal has found its next CEO. His memo has the usual lower-case approach, but was way too vague in my view. Without giving away specifics in a memo he knew would be circulated to the media, Yang might have mentioned the strength of the ad platform, or cited metrics on growth, or even referred to bright spots that came out of the most recent earnings results -- anything to highlight the assets for which Microsoft would have paid dearly.

As Yang wrote in his memo, "we believe the time is now right to transition to a new ceo who can take the company to the next level." Whether that's a price approaching the $32 a share that Microsoft dangled back before the credit markets imploded, we shall see.

Onward, upward!


 


Here's the full text of Jerry Yang's memo to the Yahoo-ers yesterday

From: Jerry Yang

Sent: Monday, November 17, 2008 5:03 PM

Subject: update

yahoos -

i wanted to address all of you on the news we've just announced. the board of directors and I have agreed to initiate a succession process for the ceo role of yahoo!. roy bostock, our chairman of the board, is leading the effort to identify and assess potential candidates for consideration by the full board. the board will be evaluating and considering both internal and external candidates and has retained heidrick and struggles to help in this effort.

i will be participating in the search for my successor, and i will continue as ceo until the board selects a new ceo. once a successor is named, i will return to my previous role as chief yahoo and continue to serve as a director on the board.

last june, i accepted the board's request that i assume the ceo role to restructure and reposition the company as a whole in order to more effectively meet the fast-changing needs of both users and partners. since taking on the ceo role, i have had an ongoing dialogue with the board about succession timing. thanks in large measure to your tireless efforts, we have created a more open, competitive yahoo! and we believe the time is now right to transition to a new ceo who can take the company to the next level.

despite the external environment we face, the fact remains that yahoo! is now a significantly different company that is stronger in many ways than it was just 18 months ago. this only makes it all the more essential that we manage this opportunity to leverage the progress up to this point as effectively as possible. i strongly believe that having transformed our platform and better aligned costs and revenues, we have a unique window for the right ceo to take ownership over the next wave of mission-critical decisions facing the company.

all of you know that I have always, and will always bleed purple. i will always do what I think is right for this great company. while this step will be an adjustment for all of us, i know it's the right one. i look forward to updating you on this process as soon as the board has developments to share, and will continue to do everything i can to make yahoo! fulfill its full potential.

thank you,

jerry
 

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2 Comments

mhh said:

all he wants is to preserve some integrity

Chris said:

Jerry Loves Dilbert
Reading Jerry Yang's memo with all its techno-biz jargon, it becomes clear to me that Jerry is a Dilbert fan. Read ".... all the more essential that we manage this opportunity to leverage the progress up to this point as effectively as possible. i strongly believe that having transformed our platform and better aligned costs and revenues, we have a unique window for the right ceo to take ownership over the next wave of mission-critical decisions facing the company."


All he says is (he believes) he did well over the last year, and that the next CEO can now do better. And he'll remain on the board.

The good news about Yahoo is that it's profitable and that it has more hits than Google! Bad news is the lack of an expressed vision that positively differentiates it from the competition. A buyer with cash (1/3 of what MS was supposed to pay) and ideally a vision can make a bundle in the next 24 months it seems. But ... ditch the old board.

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